about

we solve complex public affairs challenges with fully orchestrated, elegantly crafted content

We have built our reputation on high-caliber work with a flair for the unconventional.

Rooted in Washington, D.C., with a global reach, we create opportunities to inform, influence, and advocate — always with localized, measurable impact. We prioritize collaboration and responsiveness with our clients, our partners, and each other. Our commitment to exceptional service and creative work fuels our referral-driven growth. 

Founded in 2007, we have 60+ employees in D.C., London, and Singapore. We are a certified LGBT-owned business with the National LGBT Chamber of Commerce and a certified veteran employer with the Virginia Values Veterans Program

Packed with punch and wit, intelligence and style, we are the agency of choice for clients that desire the rare blend of public policy expertise and best-in-class creative. 

Three core values guide our work and our relationships: Give a damn. Make it personal. Never be satisfied. Read our client charter to learn more about what it’s like to work with NJI.

our

history

01

Founding.

Nathan Imperiale and Josh Shultz recognize good ideas ahead of their time. From campaigns to cocktails, their client-focused approach to deliver creative that eschews the status quo has been road-tested since 2007. Volumes could be written about the sweat equity and extraordinary lengths they’ve gone to over the years to support clients, but their modesty and discretion will keep those stories untold.

02

Culture.

Recall the best dinner party you’ve ever attended. The one where strangers become friends and friends become family. Where the conversation flows as freely as the wine and the energy around the table is electric.

03

Alexandria.

Steps from the Potomac River in Old Town Alexandria, in a century old grain warehouse NJI’s headquarters provides a backdrop for collaborative, boundary-pushing work in a space and community that value history, innovation, and work-life balance.

04

London.

At the heart of London, our Chancery Lane office brings the breadth and depth of NJI to clients across continents and markets. More than a time zone advantage, the UK office expands the team’s food and beverage options— a critical ingredient to our creative success.

05

Singapore.

Enveloped in views of the bay, our Singapore office extends the reach of NJI's signature client service to the diverse and innovative Asia-Pacific region. Tapping into amazing talent and the city's delicious food stall scene, our creative spirit and appetite thrive in the lion city.

our

history

industry

recognition

01

Indigo Design Award

02

Inc. Best in Business

03

Horizon Interactive Awards

04

MUSE Awards

05

PRNews Agency Elite Awards

06

PRNews Digital Awards

07

Creative Communication Awards (C2A)

08

OPIC Impact Awards

09

NY Product Design Awards

10

AWWWARDS

11

Clutch Digital PR Awards

12

Davey Awards

13

Dot Comm Awards

14

Web Awards

15

AIGA 50

16

Summit International Emerging Media Awards

17

Interactive Media Awards

18

AVA Digital Awards

19

Communicator Awards

20

Hermes Creative Awards

21

Web Excellence Awards

22

NYX Marcom Awards

23

Vega Awards

24

AAF DC American Advertising Awards

25

Webby Awards

26

Indigo Design Award

27

CSS Design Awards

28

The Telly Awards

29

Top Digital Strategy Companies in Washington DC

30

Goldies

31

Inc. 5000 Fastest Growing Companies

32

Branding Awards

rule
breakers

drag
Illuminating innovation that helps individuals and communities prosper
Advancing global health knowledge with a fresh perspective
Communicating across a global policy landscape with precision and purpose
Opening doors in new countries and creating customer delight
Illustrating the importance of a STEM-educated workforce
Designing with clarity for the video game marketplace
Engaging storytelling of complex issues impacting the planet
Fresh digital thinking for an industry giant
Bringing commercial clients inside properties from afar
Distilling CEO viewpoints across topics and markets
Empowering a community dedicated to innovation, creativity, and growth
Supporting the power of DIY advocacy in Congress and across the country
Staying ahead of the market by understanding it
Elevating the knowledge and impact of property owners
Clearing the digital skies for takeoff
Amplifying knowledge across global audiences and topics

fortune favors

the bold

We collaborate with tenacious organizations and ambitious people.

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