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Rebranding the First Five Years Fund
The First Five Years Fund (FFYF) holds a pivotal role in advocating for the importance of care and education for children under the age of five. Their work aligns best practices with smart policies, that recognize and advance the needs of young children and families. Energized by the significance of this mission – and inspired by tons of cute kid pictures – the NJI Media team completed a comprehensive rebrand of the organization, including a rebuild of their digital home base – FFYF.org. Process and Approach Through a broad Discovery process, we identified the First Five Years Fund’s primary audience […]
October 5, 2018
