American Gaming Association

A Look Back

Collaboration is at the heart of NJI’s work, and we are honored to serve as a trusted partner to the American Gaming Association. Reflecting on all we accomplished together in 2024 brings us great pride and joy.

We believe a classic year-end roundup is the perfect way to celebrate these achievements and spark fresh ideas for the year ahead. Thank you for allowing us to support your vision and contribute to the impactful work you lead every day.

Here’s to even greater success as our teams come together in 2025!

By the Numbers

42

G2E Design Assets

300

Seconds of videos

1

Goodbye Poster for Cait

Defining Success

At the start of 2024, we set out to better support your creative strategy and seamlessly integrate our work into larger campaigns and projects. Looking back, we’ve achieved remarkable milestones together, finding innovative ways to highlight the value and impact of the united casino gaming industry. Here are some projects that we think hit the jackpot:

AGA Brand Expansion: New colors and gradients brought fresh energy to the AGA brand, reflecting the dynamism of the industry.
PASPA State Factsheets: Updated layouts and graphics revitalized how industry impact is communicated.
G2E Exhibit Signage and Keynote Slides: Previewing design elements from the new website, these assets made a strong impression at this year’s show.

Work Showcase

G2E Keynote Presentation

Bar chart showing gaming revenue from 2021 to 2023. Each year increases with 2023 reaching $70 billion on the chart, with a total indicated as $66.7 billion revenue and +10% growth.

A map of the United States with seven states highlighted in red: Ohio, Massachusetts, Nebraska, Kentucky, Maine, North Carolina, and Vermont. Text indicates these states helped boost total sports betting revenue by 46%.

Infographic showing the average age of gamblers in 2024. The average age of casino gamblers is 42 years old, and online gamblers is 34 years old.

A group of young adults sitting and smiling, with a background of bright lights. Text on the right says "Millennials along with Gen Zers will make up 4 out of 5 workers globally in five years.

Collage featuring logos of Las Vegas sports teams and venues: Raiders, Aces, Athletics, Golden Knights, Super Bowl LVIII, F1, Allegiant Stadium, Sphere, and T-Mobile Arena. Text reads: "Las Vegas Has Transformed Itself Into a Global Sports Hub.

An infographic shows three circular icons with figures and statistics. The first states "2 in 3 Americans believe our industry encourages responsible gaming." The second says "2 in 3 Americans trust our promotional practices." The third reads "Almost 3 in 4 describe our marketing as responsible.

Image of a presentation slide titled "The American Blueprint" with a blue grid background. It includes three highlighted points: immersive entertainment, safe product enjoyment, and sustainable economic growth for communities.

Superbowl Ad

Responsible Gaming Education Month

2025 Goals

As we continue to promote a dynamic, thriving, and responsible gaming industry, NJI is excited to expand our support of the American Gaming Association in 2025. Our focus for this year is leveraging the momentum of the new website and delivering elevated content that bolsters the reputation of the industry and of your organization. Specific projects for this year include: