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Story Partners Delivers the Goods [With Sprinkles on Top]

August 5, 2011

It’s Friday afternoon which can only mean our air conditioner is on the fritz. Again. With little to depend on to get it fixed — while we await our trusty AC repairmen — our fine friends at Story Partners dropped by with a long-promised treat.

A few weeks back, Amos Snead of Story Partners promised the NJI team an ice cream party after we helped them out on a client project.  Days later, the Story Partners team helped us out and asked whether or not they'd get ice cream in return.

After weeks of trash talk over Twitter about who actually owed who ice cream, Story Partners finally caved.

Thank you Amos and the rest of the Story team for our delicious treat. The sprinkles were a great touch.

Next Article

Search is (Still) King: Pew Internet Survey (Part 1)

A recent study conducted by Pew Internet – of the Pew Research Center – examined which activities dominate American Internet usage. The survey found 92% of online adults use search engines, and 59% use search engines daily. Use of search engines matches up almost perfectly with use of email platforms. Next week, we’ll look at how these numbers enforce the significance of email, but in Part One let’s look at what these survey results mean for those trying to connect with audiences online. The study tells us that search engines have not only retained their importance, but expanded it. Engagement with […]

August 11, 2011